You've heard of JPEG and PNG, but what about WebP, JPEG XR and JPEG 2000? 

What are these image files that we all keep hearing about but haven't really experienced yet?

In this article, experts from iocea (website design company Lincoln) will briefly talk you through the basics of next generation images.

What are next-gen images?

Next-gen images are image formats with superior compression and quality characteristics. They take up less data, whilst maintaining high quality.

There are 3 main types of next-gen images, these are:

- JPEG 2000

- JPEG XR

- WebP

Below, we will talk you through the basics of each of these!

JPEG 2000

JPEG 2000 is a file that can preserve vast amounts of metadata information. 

Benefits: 

- Metadata preservation 

- Minimal loss in visual quality

 - Lossless, data isn't lost from the image when compressed 

- Supported on Safari

JPEG XR

The JPEG XR is almost a cross between the original JPEG file and the JPEG 1000. 

It cannot store as much image data, but is more advanced and practical than the original JPEG file. It can support bit depths of 16 or greater and has good compression.

WebP

WebP provides superior and lossy compression for images and are 26% smaller in size compared to JPEGs. 

Benefits:

 - Supports the alpha channel 

- Good compression and size 

- Supported in Chrome. Firefox, Edge and the Opera browser

Iocea: Doing the hard work for you

At iocea, our experienced responsive website designers and development team can help you build an incredible website, in terms of usability, attractiveness and functionality. 

We will use the best quality file types that keep your site speed high whilst maximising visual quality.

Get in touch to find out more about our web design in Lincoln and how we can transform your eCommerce business.